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What are the main investment options?

There are many ways to invest your money. Different products offer different levels of risk, potential return and access to your money. Depending on the product, there may be restrictions, notice periods or penalties if you want to access your money before the intended investment term.

These are some of the most common investment options available. The table below explains how they work, the level of risk they typically involve, and how long it is generally recommended to stay invested to give your investment the best chance of meeting your goals.

If your goal is to...You may considerWhat you should be comfortable with

Grow your money over the long term while spreading risk (diversification)

Investment funds, including ETFs (Exchange-Traded Funds)

  • Short-term ups and downs in value. 
  • Recommended long-term investment timeframe (typically 5 years or more). 
  • Different funds offer different levels of risk, from low to high.

Invest in specific companies you believe will grow.

Shares

  • Greater fluctuations in value.
  • Typically a long-term investment (5 years or more).
  • Risk can range from medium to high depending on the companies and level of diversification.

Seek more predictable returns

Bonds

  • Generally lower potential returns and lower risk than shares, though values can still rise and fall.
  • The recommended timeframe varies significantly depending on the type of bond, from short to long-term.

Benefit from the property market

Property investments

  • Long investment timeframes and less flexibility, as it may take time to sell your investment
  • Typically a long-term investment
  • Medium to high risk. 

Many first-time investors start with funds, ETFs, shares, bonds or property. More complex or speculative investments will involve higher risk of loss and may not be suitable for beginner investors.

What is diversification and why is it important?

Diversification is often described as "not putting all your eggs in one basket". By spreading your money across different products, companies, sectors and types of investments, you reduce the impact any one investment can have on your overall portfolio.

Investment funds and Exchange Traded Funds (ETFs) are often used by first-time investors because they can provide diversification through a single investment, giving you exposure to a wide range of companies, sectors or markets. While diversification can help reduce risk, it does not eliminate risk entirely. The value of your investments can still rise and fall, and you could get back less than you invest.

Where can you invest your money in Ireland? 

There are several ways to invest, including through a financial adviser, a bank, a stockbroker or an online investment platform. The service you choose affects the advice you receive, the investments available and the fees you pay.

Provider or serviceWhat they can help withWhat you should know
Banks and life insurance companiesOffer investment products and, in some cases, adviceThe level of advice and choice of products can vary between providers
Stockbrokers and investment brokersBuy and sell on your behalf or on your instructionsSome provide investment advice, while others only carry out transactions
Financial advisersRecommend investments based on your circumstances and goalshey provide personalised advice. Fees and charges vary depending on the adviser and service provided
Online investment platformsLet you choose, buy and manage investments onlineYou will usually make your own investment decisions and may not receive personalised advice

Thinking about the Irish Government's new Investment account scheme?

The proposed Investment Account is designed to make investing simpler. While the final details have not yet been announced, the account is expected to offer tax advantages and simplified administration for eligible investments. But it is still important to ensure investing is appropriate for your circumstances, goals and risk tolerance.

However, it is important to remember that this is an investment product rather than a savings product. The value of investments can rise or fall, and you could get back less than you invest. Learn more about the proposed Investment Account.

Learn more about the Investment Account.

Remember
A professional-looking website or app does not mean that a firm or investment is regulated. Be cautious if someone contacts you unexpectedly with an investment opportunity or promises high returns with little risk. Always check whether the provider is regulated by the Central Bank of Ireland.

What should you check before choosing an investment provider or platform?

Before choosing a provider or investment platform, check:

  • Regulation: Is the firm regulated by the Central Bank of Ireland?
  • Advice and support: Some providers offer financial advice, while others only execute your investment instructions. Consider how much support you want when making investment decisions.
  •  Investment options: Does it offer the investments you want?
  • Costs: What fees, charges and taxes apply?
  • Access: How and when can you withdraw or sell your investment?
  • Support: What information or help is available?

What protection do you have when investing? 

The protections available depend on the investment and provider you choose. However, compensation schemes do not cover normal investment losses.

Compensation schemes do not cover a fall in the value of an investment.

Protection may apply if a regulated provider fails and cannot return money or investments it holds for you. • Some deposit-based products may receive separate protection. Unregulated products and services may offer little or no protection.

Important

When dealing with a regulated firm, also check if the product itself is regulated. Unregulated products (such as crypto or property) can be sold by regulated entities, but these products are not covered by complaints procedures or compensation schemes, though you may be able to escalate complaints to the Financial Services and Pensions Ombudsman. 

Find out more about investment protections

Learn how the Investment Compensation Scheme (ICS) works.

Learn how the Deposit Guarantee Scheme (DGS) works.

Alternative investments or highly speculative products

Approach these products with caution. They can be difficult to understand and are generally unsuitable for many first-time investors. They include:

  • Crypto: Digital investments whose value can rise or fall sharply over short periods. You could lose some or all of your money. Learn more about crypto.
  • Structured products: Complex investments where returns depend on specific conditions being met. They can be difficult to understand and may not perform as expected.
  • Contracts for Difference (CFDs): Let you speculate on whether the price of an investment will rise or fall without owning it. Losses can build up quickly.
  • Binary options: Involve predicting whether a price or event will move in a certain way within a set period. They are banned for retail investors in Ireland.

These are highly speculative products that carry a significant risk of loss. They are generally only suitable for people who understand the risks and have the financial capacity to lose a substantial portion, or all, of the money invested.

Watch our Money Clinic video on investing for your children’s future