Mayfair Equity Partners/Pat the Baker and Irish Pride
Transaction details
The proposed acquisition by Mayfair Equity Partners LLP through Ceres Midco 2 Limited, of sole control of Azeda Unlimited Company, has been cleared by the Competition and Consumer Protection Commission.
Case details
- Notification date:23 December 2024
- Publication date:23 December 2024
- Economic sector:Manufacturing - C
- Economic sub-sector:Manufacture of food products - C.10
- Outcome:Cleared
Documents
M.24.081 DeterminationPDF | 358 KBM.24.081 Determination PDF | 358 KB - Opens in new window
Timetable
Parties Involved
Mayfair Equity Partners LLP
Mayfair Equity Partners LLP (""Mayfair"") is a private equity firm, headquartered in London. Mayfair controls a number of portfolio companies in the State, including Promise Gluten Free, an Irish bakery supplier.Azeda Unlimited Company
Azeda Unlimited Company is the ultimate parent company of the ""Pat the Baker"" and ""Irish Pride"" brands. Both of these brands manufacture and distribute bread products in the State.Contacts
- Àine Brady ainebrady@ccpc.ie

