M/20/022 Greencastle / Maximum Media Network

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2020.08.14 Determination

Transaction details

The proposed transaction whereby Greencastle Acquisition Limited will acquire sole control of Maximum Media Network Limited has been cleared by the Competition and Consumer Protection Commission.

Notification date Decision date
Monday July 27, 2020 Friday, August 14, 2020
Parties Involved Business activities
Greencastle Acquisition Limited

Greencastle Acquisition Limited is a private equity investment firm based in the UK which is ultimately controlled by David Sefton.

David Sefton controls an existing media business outside Ireland through his ownership of The London Economic in the UK. The London Economic does not make any sales to customers in Ireland.

Maximum Media Network Limited

Maximum Media Network Limited is an independent digital media company which operates a collection of digital media websites and lifestyle channels, mainly under the JOE and HER brands in the State.

Economic sector Media merger
Media Yes
Submissions from third parties due by:
Phase 1 Phase 2
Tuesday, August 11, 2020
Current status: Completed
Simplified Merger Notification
Authorised Officer Assigned Contact Details
Susan Whelan

Email: susanwhelan@ccpc.ie
Phone: +353 1 470 3651

Media enquiries: communications@ccpc.ie

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