M/19/024 Redbird (Blackstone) / Vungle

Transaction details

The proposed transaction whereby The Blackstone Group Inc., via its wholly owned subsidiary Redbird Parent Holdings Inc. will acquire sole control of Vungle, Inc. has been notified to the Competition and Consumer Protection Commission.

Notification date Decision date
Friday August 9, 2019 Thursday, August 29, 2019
Parties Involved Business activities
The Blackstone Group Inc.

Blackstone is a global alternative asset manager and provider of financial advisory services.

Redbird Parent Holdings Inc.

Redbird is a wholly owned subsidiary of certain funds managed by affiliates of Blackstone. It is newly formed entity for the purposes of effecting the Proposed Transaction.

Vungle Inc.

Vungle provides technology-enabled advertising services to advertisers. It offers a variety of products and services that target and engage mobile users which primarily consist of mobile application video ads.

Economic sector Media merger
Information & Communications No
Submissions from third parties due by:
Phase 1 Phase 2
Tuesday, August 27, 2019
Current status: Completed
Cleared (Phase 1)
Authorised Officer Assigned Contact Details
Susan Whelan

Tel: +353 1 470 3651
Email: susanwhelan@ccpc.ie

Media enquiries: communications@ccpc.ie

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